From idea to scalable product—built fast, made to delight.
I'm Michael Schmitt – Creative Technologist, founder of Insaio, and previously VP of Engineering at Aidium. I build AI products – sometimes my own, sometimes for teams that need a tech lead who actually ships.
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Part art, part math, part technology.
With a background spanning engineering, marketing, and design, I combine disciplines to create experiences that feel effortless – and automation that saves time and money. Whether I'm building my own products or embedded in your team, the approach is the same: move fast, stay rigorous, ship things people actually want.
From Idea to Product
Ideas are cheap – knowing what to build (and how to launch it) isn't. I turn assumptions into decisions through discovery, then translate that into a product and GTM plan that can actually win early adopters.
#Product #Discovery #GTM #MVP
#Product #Discovery #GTM #MVP
From Manual to Automated
Most teams don't need more tools – they need fewer repetitive steps. I turn manual work into reliable automation that saves time and money without making the experience feel brittle.
#Automation #AI #LLMs #Workflows
#Automation #AI #LLMs #Workflows
From Working to Scalable
Scaling isn't just about more servers – it's about making the product easier to run, change, and trust as it grows. And it's about building an organization and culture that can sustain that growth.
#Architecture #Scaling #Performance #Reliability
#Architecture #Scaling #Performance #Reliability
From Team to High-Output
Clear priorities, calm execution, and the right workflows – so output goes up, and friction goes down. Consistent delivery without turning everything into a process.
#Leadership #Execution #Team #Delivery
#Leadership #Execution #Team #Delivery
Selected ventures and projects.
Companies and brands I've worked with on innovation, technology, and consulting projects:
VPV Versicherung · Lendware · Felss · Toptal · Ansel & Möllers · Social Chain · Honeywell · Valuerock · ConUti · Ergo · Allianz · notlikeyou · Strobel & Walter · Scoutbee · next media accelerator · CONTENTShift · University of Würzburg · Greenspin · InCrowd Assets · sues.love · MINDmakers · Foconn · Yeah Lab · Gründen@Würzburg · Spielzeugkästchen …
What others say about working with me.
„Michael has a unique combination of skills that make him a strong tech leader. He is entrepreneurial, action oriented, and forward thinking in the way he builds technology. He also possesses a strong understanding of marketing and design, which shines in the way he builds products. It was a pleasure working with Michael!"
Spencer Dusebout
Founder, Aidium, Inc.
„The all-round support and know-how were absolutely impressive. Even with short-term projects, Michael and his team always go the extra mile – they not only deliver but get involved to develop the optimal solution in the shortest possible time. A partner who stands for quality and with whom it is a pleasure to work."
Lilo Fee Koppe
Director Marketing & Communications, Felss Group GmbH
„Competent, very committed and reliable."
Martin Reich
CEO, Foconn GmbH
The path behind my work.
A German engineering degree, a Master's in Marketing & Innovation, and AI studies at MIT. Over the past decade I've helped startups turn early ideas into scalable digital products – drawing on hands-on experience as a founder, tech lead, and engineering executive. Today I focus on building products that move faster and run smoother by connecting user needs, clear strategy, and resilient technology.
2026 – today: Founder
Insaio
2022 – 2025: VP of Technology & Engineering
Aidium
2020 – 2022: Interim Tech Lead
Freelance
2018 – 2019: Chief Technology Officer
SIGMUND TALKS
2017 – 2018: Creative Technologist
Gravitales
2015 – 2017: Digital Consultant
mii.ventures
2012 – 2014: Project Manager
SKZ
The Tech Debrief
Short, practical notes on building products, software entrepreneurship, and how AI is reshaping both.
Looking for a tech lead who builds like a founder?
I partner with founders, executives, and growth teams to cut through complexity, align roadmaps, and ship user-centered software that scales. Startup urgency, executional rigor, and the kind of calm that comes from having done this before.